What does a slow reply actually cost you?
This is the single most common leak we find. Enter four numbers you already know and see the figure for your own business.
Enquiry response calculator
Adjust the four inputs. The result updates as you type.
120
60%
$400
20%
Nothing is sent anywhere. The calculation runs entirely in your browser.
Estimated revenue at risk$2,880per month · $34,560 per year
Research across industries consistently shows conversion falls sharply once a reply takes longer than an hour. This model applies a 50% reduction in close rate to late replies.
Recognise this number?
If the figure looks close to reality, the fix is usually a routing and follow-up system—not more staff.