Revenue

CRM & Sales Automation

Every enquiry is captured, routed and followed up—without depending on someone remembering.

Discuss your business problem
The problem

Leads arrive through a website form, Instagram, WhatsApp and email. Some are recorded, some are not. Follow-up depends on individual memory, and nobody can say how many enquiries turned into customers.

What gets built
  • Unified capture from every channel into one pipeline
  • Automatic routing and assignment based on your own rules
  • Scheduled follow-up sequences that stop when a human replies
  • Pipeline reporting so conversion is visible rather than assumed
What changes

No enquiry lost between channels, consistent follow-up, and a measurable view of what converts.

When this is not the right fit

If your sales process has no defined stages yet, defining those stages is the first piece of work—automation after that is straightforward.

How it works

1. Channel audit

Every channel enquiries arrive through—website, Instagram, WhatsApp, email, phone—and how they are currently recorded is mapped.

2. Unified pipeline

Enquiries from every channel are captured into a single CRM, with the same structure.

3. Routing and follow-up rules

It is defined who an enquiry is assigned to, and what follow-up sequence runs when a person has not replied.

4. Reporting and launch

Pipeline reporting is set up, the team is trained, and the system runs on live enquiries.

Use cases

Multi-channel lead capture

Every enquiry from a website form, Instagram DM, WhatsApp and email lands automatically in the same system.

Automatic routing

Enquiries are assigned to the right salesperson automatically, based on type, product or location.

Scheduled follow-up

Reminders go out automatically on set days when a customer has not replied, and stop the moment a person does.

Conversion reporting

Which channel, campaign or rep converts best becomes visible in numbers rather than assumed.

Frequently asked questions

We do not use a CRM yet—can we still start?

Yes. Choosing and setting up a CRM is part of the process; an existing one is not a prerequisite.

Will this work with our existing CRM?

In most cases yes, provided it offers a suitable API or integration. This is checked during discovery.

Our sales stages are not clearly defined—is that a problem?

Those stages need to be defined first. It is a short, separate step done before automation.

Will the team need to spend time learning a new system?

Minimal. The goal is to fit into the existing workflow, not add work. A short walkthrough is given at handover.

Have a process that could work better?

Describe it in a few sentences. You will get an honest view of whether it is worth automating—before any proposal.

Discuss your business problem