Client projectAutomotive salesYear 2026
Automotive sales and lead generation platform
A conversion-focused platform for a vehicle import business, turning browsing traffic into qualified enquiries routed straight to sales.
The problem
The business had demand but no reliable path from interest to conversation. Vehicle information was inconsistent, making comparison difficult, and enquiries arrived through scattered channels without being recorded or assigned.
Approach
- Mapped the buyer journey from first interest to contact with a sales representative.
- Found the drop-off was at comparison: buyers could not evaluate vehicles against each other confidently.
- Designed enquiry routing so no lead depended on someone noticing a message.
What was built
- Structured, comparable vehicle presentation with complete specifications
- Direct-to-sales-representative enquiry flows with automatic assignment
- Lead capture recorded in one place rather than across channels
- Conversion tracking to show which vehicles and pages produced enquiries
Outcome
Browsing traffic converts into recorded, assigned enquiries, and the business can see which inventory actually drives contact.
Stack
Next.jsLead routingConversion trackingStructured data
Have a process that could work better?
Describe it in a few sentences. You will get an honest view of whether it is worth automating—before any proposal.
Discuss your business problem